Because I don’t follow idol music anymore (or is she technically one? let’s just say idol groups), I wasn’t aware of I.O.I. or Chungha until I heard Wow Thing, featuring Seulgi, SinB, and Soyeon — A COLLABORATION FROM HEAVEN, BTW. I was like, “who is this beautiful talented girl?!” And I was shocked to find out she was a soloist because no one is ever strictly a soloist anymore. Sure, artists have broken away from their groups and found solo success (Lee Hyori being the biggest example I can think of) and Chungha initially made her debut in a project group. But so many of her peers in that group went on to join groups with their original labels to varying amounts of success. Putting her back in a group would have been a waste of her talent, so her agency was wise to let her shine on her own.
Anyway — stumbled upon her new single by chance last night and I love it! The choreography and the song feel so classic and she looks STUNNING in pants. The scenes in black & white at the staircase… wowowow.